Privacy Policy

Since 2001, Platinum IDS has taken a proactive stance on client confidentiality and privacy. It’s considered in everything we do, from managing complex databases to ESI and data integration. Rest assured that your data is in good hands.

Please take a moment to review our policy below.

At Platinum IDS, (“Platinum” “we” “our”) we respect your privacy and know that you care about how your personal information is collected and used. We encourage you to read through our information handling practices as described below so you understand our commitment to your privacy and how you can participate in the handling of your information.

This Privacy Policy discusses how Platinum collects, uses, maintains, and discloses information collected from our customers, visitors to our websites, individuals who contact us, and visitors to our customers’ websites (“Users”).
Platinum complies with the EU-US Privacy Shield Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries.  

We offer products and services that are sometimes provided by third parties (“Third Party Products”). These Third Party Products may collect and use information in ways that differ from those set out in this Privacy Policy. We have no responsibility for how these third parties treat your information; however, if we have access to their privacy policies, we will provide them to you on your request.

We collect information from Users in many ways. The purpose of this Privacy Policy is to provide Users with an understanding of what types of information we collect, how we treat it, and choices they may have related to this information. We reserve the right to change our Privacy Policy at any time. To stay updated on our current Privacy Policy, please visit this page often. If you have a question about how a certain type of information is handled, please e-mail us at: privacy@platinumids.com.

Information That We Collect

Customer Record – When Users become customers they provide us with information such their address, email, phone number, fax number, company affiliation, and credit card number (“Customer Record”).

Inquiries – When Users contact us we may ask for information that allows us to contact them, validate the seriousness of their inquiry and request specific information related to the reason they have contacted us (“User Inquiry Information”). User Inquiry Information may be associated with other information, such as cookies and information from Tracking Software.

Surveys – Users may be offered the opportunity to respond to surveys, questionnaires and other requests for information (“Survey Information”). The types of data that Users provide to us is set out in the survey request.

Statistical Information – All of our servers collect statistical information such as Users’ IP addresses, dates Users visit, computers Users are using, operating system, and other similar types of data (“Statistical Information”). Additionally, processed data may be parsed or analyzed to aid in improvement of existing products or offerings and/or development of future products or offerings.

Cookies – Our website uses cookies. These data files are read by our server to determine whether Users have visited our site before, how often, the length of time, and which pages Users view. The equipment we use to provide Services to Users may also place cookies on their computers.

Tracking Software – We may use software designed to track responses to our advertisements, other promotional activity, and movement throughout our site (“Tracking Software”). Tracking Software includes software such as web beacons and software used by our advertising partners.

How We Use Information That We Collect

Subpoenas and Other Demands for Information – Platinum is required to comply demands for information as required by state and federal law. Examples of these demands include subpoenas, warrants, and civil discovery demands. Information covered by our Privacy Policy may be disclosed following such a request if Platinum determines that such a disclosure is necessary or required. We may also disclose this information if it is necessary or required to protect our interests, the interests of our customers, or in connection with the sale of our business. We may not be able to notify you prior to any such disclosures.  Platinum may be required to disclose personal information in response to a lawful request by public authorities and/or officials, including as needed to meet national security or law enforcement requirements.

Customer Record – We use the Customer Record to identify Users personally. It is used throughout our business to provide services to Users. Information in your Customer Record will only be shared with third parties if it is necessary to provide Third Party Products to you. However, information in the Customer Record related to payments, such as a User’s credit card number, is only used to ensure we receive payment for services rendered.

Customer Inquiries – We use User Inquiry Information to identify Users personally. It is used throughout our business to provide services to Users. User Inquiry Information is shared with third parties only to identify and fix problems with services we provide when we are unable to do so ourselves.

Survey Information – We use Survey Information to identify Users personally. We use it throughout our business to market new products and services to Users. Survey Information is not shared with third parties in ways that identify Users personally. To the extent we share Survey Information with third parties, it is done in aggregate.

Statistical Information – We do not use Statistical Information to identify Users personally. We use Statistical Information to operate our hardware and software, diagnose problems and administer our website. We may use aggregate Statistical Information to modify the products and services we offer based on who is visiting our website and what they are purchasing.

Cookies – We may use cookies to identify Users personally. We use the information provided by cookies to change the way our website looks to Users, to keep Users logged in to certain areas of our website, to ensure continued connection to the Equipment, and to collect demographic data about where Users go on our website and how they behave. Cookies used by our Equipment are used to track and log activities on the Equipment and our Network for security, network maintenance and other related activities. Information about Users collected by cookies may be combined with information collected from Tracking Software, sales or support inquiries, and additional information in order to identify a User personally.

Tracking Software – Tracking Software does not initially identify Users personally. In general, we use the information provided by Tracking Software to determine the effectiveness of our marketing programs, improve the functionality of our website, and to collect demographic data about where Users go on our website and how they behave. Tracking Software may collect information that when combined with other information we have collected, will enable us to identify Users individually.

In cases of onward transfer to third parties of data of EU individuals received pursuant to the EU-US Privacy Shield, Platinum is potentially liable. 

Client and Discovery Information
Through normal business processes we access volumes of highly confidential client data. Platinum utilizes strict data confidentiality practices to keep this data safe. However, from time to time, Platinum may utilize this data for scientific purposes in order to improve existing products and services, or to develop new ones. Scientific data may be shared confidentially with partner agencies to further advance these initiatives.

Business Operations

Platinum utilizes cloud storage, computing, and sharing technologies. These technologies may be maintained by third parties such as Google, Amazon or others. Should our security team become aware of any potential security incident or breach, Platinum IDS will take appropriate measures to ensure client data is secured and the client is notified as soon as possible.

Data Retention and Security

Information collected by the technologies described in this Privacy Policy is protected by SSL 128 bit encryption technology during transmission. Information kept by us in our business is protected using industry standard security measures. Though we reserve the right to keep the information covered in this Privacy Policy indefinitely, our employees are required to keep this information confidential – unless disclosure is authorized in this Privacy Policy or by Users. Platinum acknowledges that EU individuals have the right to access the personal information that we maintain about them.  An individual who seeks access, or who seeks to correct, amend, or delete inaccurate data, should direct his query to privacy@platinumids.com. If requested to remove data, we will respond within a reasonable timeframe.  No means of communication, information transmission, or storage is totally secure. Because of this we are not responsible for loss corruption or unauthorized acquisition and use of information covered by this Privacy Policy, or for any resulting damages, including unauthorized acquisition and use.

Platinum offers individuals the opportunity to choose (opt out) whether their personal information is (a) to be disclosed to a third party or (b) to be used for a purpose that is incompatible with the purpose(s) for which it was originally collected or subsequently authorized by the individual. Platinum IDS will provide readily available, and affordable mechanisms to exercise choice. Interested parties should email privacy@platinumids.com. Platinum will provide a full manifest of what personal information we hold, how it’s been used and give individuals the ability to opt out or remove information from our records completely.

For ‘sensitive information’ (i.e. personal information specifying medical or health conditions, racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership or information specifying the sex life of the individual), individuals are given an affirmative or explicit (opt in) choice if the information is to be disclosed to a third party or used for a purpose other than those for which it was originally collected or subsequently authorized by the individual through the exercise of opt in choice. In any case, Platinum IDS will treat as sensitive any information received from a third party where the third party treats and identifies it as sensitive.


Privacy Shield Compliance and Recourse

Platinum complies with the EU-US Privacy Shield Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries.  Platinum has certified that it adheres to the Privacy Shield Principles of Notice, Choice, Accountability for Onward Transfer, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement and Liability. If there is any conflict between the policies in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification page, please visit https://www.privacyshield.gov/

In compliance with the EU-US Privacy Shield Principles, Platinum commits to resolve complaints about your privacy and our collection or use of your personal information.  European Union individuals with inquiries or complaints regarding this privacy policy should first contact Platinum at: privacy@platinumids.com.

Platinum has further committed to refer unresolved privacy complaints under the EU-US Privacy Shield Principles BBB EU PRIVACY SHIELD, a non-profit alternative dispute resolution provider located in the United States and operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit www.bbb.org/EU-privacy-shield/for-eu-consumers/ for more information and to file a complaint.

Please note that if your complaint is not resolved through these channels, under limited circumstances, a binding arbitration option may be available before a Privacy Shield Panel.

Platinum is subject to the investigatory and enforcement powers of the Federal Trade Commission (FTC).

Swiss Safe Harbor Compliance and Recourse

Platinum complies with the US-Swiss Safe Harbor Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from Switzerland. Platinum has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. If there is any conflict between the policies in this privacy policy and the Safe Harbor Privacy Principles, the Safe Harbor Privacy Principles shall govern. To learn more about the US-Swiss Safe Harbor and to view our certification page, please visit http://www.export.gov/safeharbor/.

In compliance with the US-Swiss Safe Harbor Principles, Platinum commits to resolve complaints about your privacy and our collection or use of your personal information. Swiss citizens with inquiries or complaints regarding this privacy policy should first contact Platinum at: privacy@platinumids.com

Platinum has further committed to refer unresolved privacy complaints under the US-Swiss Safe Harbor to an independent dispute resolution mechanism operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit www.bbb.org/us/safe-harbor-complaints for more information and to file a complaint.

v5.0 (09-29-16)